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2017 Aliexpress new policy for hair seller

Posted on 2017-01-10

   We Elesis Virgin hair have been owning our online purchase system for almost a year now. Business goes well so far and we have more and more customer trust us on quality! But tobe honest at  beginning stage advertisement is a bit difficult for us since we’re just know as wholesaler in domestic hair industry. When a new customer come to us they will always ask if we are on aliexpress, however we are not on aliexpress. We decide not to take part in aliexpress after different aspect’s consideration. It prove that it’s not really the best time for us to join in after we read the news.

   Here below is a news published by Aliexpress Company(translated by me):

For a long  time the whole hair industry is unregulated, the lack of industry standards lead to many problem. On the one hand, bad sellers sell shoddy goods to foreign customer for short-term interestes which gradually result in consumer’s distrust on aliexpress; on the other hand, the hair production is a highly polluting industries, many of the cottage factories do not have the pollution emission control ability. In addition, the raw material hair has become rare and rare which make the cost price for hair product increase. For above reason, aliexpress company launch a new policy to raise the permission standard from 2017.  

    People might ask what’s the policy? How is the policy work? Well it’s a long word. I can’t list all detail here. If you happen to know a Chinese hair businessman he or she must know it. Here I'll just talk about the result of this policy. The result is many seller on aliexpress who don’t sell good quality hair will be weed out.. You know there are thousands of hair seller on aliexpress. From reliable information I hear from a friend, there will be like hundreds seller left under this policy.

     I personally 100% agree with this policy. In the past decade Aliexpress has allow too many seller to sell hair on their platform without strict seller permission rules. Many seller means  fierce competition. All these seller have to attract customer’s attention by provide lower price, seller has to keep certain profit so they have to lower the hair quality to cut off their cost price. But there is never lowest price so this price war will result in lower and lower quality exist in aliexprss. Apparently the consumer is the main victim of this war, for one time they suffer from bad quality product some of them may no longer trust on product sold on aliexpress. But I think it’s unfair to blame on aliexpress for the poor quality product the seller received, as a buyer you have to learn to be smart enough to tell if the price worth the product value or the product worth the price. Let’s take the virgin hair for example, when I talk about virgin I mean hair that collected from donor directly, I happen to see a youtube review which comment how good is the virgin hair she got for $60 for 3 bundles and free shipping. I believe every hair seller know what quality hair is that. So guys do not decide your choice by price, there is never lowest price for good product.

    Before we set up the online purchase system my friend suggest me to sell on aliexpress and I said it’s not the right time to take in yet because I have hear too many blame from customer about aliexpress, some of them strongly refuse product from aliexprss. Aliexpress has lose consumer’s trust gradually. But now they have notice this bad influence and they’re trying to win back consumer’s trust by weed out many bad seller. Very soon in recent month many seller might disappear from aliexpress. Do not supprised when you can’t find your vendor by that time!

    We’ll see how this policy work, we’ll consider sell on their platform when most consumer trust them again. Hope hair industry have some kind of regulated standard someday!